Автор: Пользователь скрыл имя, 01 Ноября 2011 в 16:27, реферат
Authoritative theory was articulated to define the relationship between the press and the authoritarian environment in Europe during the old days of monarchs and emperors. Under this political system, the mass media, (private or public) are clearly subordinate to the state and are restrained from criticizing of the government of the day or its officials or both. Furthermore, the authoritarian philosophy sees the mass media as only existing for the interest of the government and the elite in the society.
Media has negative effect on politics
Manipulate reality 
 
Authoritative theory.  
Authoritative theory was articulated 
to define the relationship between the press and the authoritarian environment 
in Europe during the old days of monarchs and emperors. Under this political 
system, the mass media, (private or public) are clearly subordinate 
to the state and are restrained from criticizing of the government of 
the day or its officials or both. Furthermore, the authoritarian philosophy 
sees the mass media as only existing for the interest of the government 
and the elite in the society. To ensure the continuance of such status, 
a variety of methods is used to impose and legal trial. Such methods 
include licensing, censorship and legal trial. This theory did not allow 
freedom of the press. At no time is the press expected to criticize 
the government even when the press is privately owned. 
Libertarian theory 
Libertarian theory is the opposite 
of authoritarian theory. This philosophy advocates that people should 
be left free and given access to all types of ideas from which they 
should freely choose. Also known as free press theory, it posits that 
media should be owned by anybody who has the means and the desire to 
do so, and that media should be liberated from government control so 
that they can provide a free market place of ideas for the enlightenment 
of the people. In other words, this theory believes in total freedom 
of the press. One great philosopher that contributed to the libertarian 
theory of the press was John Stuart Mill in his book titled On Liberty. 
He argued that if we keep silence on an opinion, we might be silencing 
the truth and a wrong opinion may contain a grain of truth. Another 
person who contributed to the libertarian thought was Thomas Jefferson. 
In his defense of freedom, Jefferson said that if he were to choose 
between government and newspaper that he will rather have Newspaper 
than government. 
Soviet-communist 
theory 
Soviet communist is also called the 
Soviet-communist theory. Soviet communist theory is referred to as the 
new authoritarianism because of its similarity with the authoritarian 
theory. This theory believes in strict control of the press. The theory 
is of the argument that the press should support the government and 
not oppose it. In the societies where the Soviet media theory is in 
operation, all mass media; Newspaper, magazine and broadcast stations 
are owned and operated by the government. This means that private ownership 
of the press is forbidden in the Soviet communist Political system. 
Relationship between the government 
and the mass media could be seen in terms of control and ownership. 
Control in the sense that government uses a lot of measure to control 
the affairs of the mass media to avoid being ridiculed by the mass media. 
Again, ownership in the sense that government owns the mass media or 
is in partnership with mass media, thereby influencing each them. Government 
in a bid to have absolute control of the mass media, venture into media 
ownership with the view of bringing the media to serve as propaganda 
tools for them. The media practitioners under this sort of media control 
may not be entirely objective in handling issues of government policies 
for fear of falling into the hands of the law. They live by the popular 
maxim, which holds that “he who pays the piper dictate the tune” 
and in this way, throwing professional demands of objectivity, accuracy, 
balance etc. to the winds. 
Even in United States, mass media is 
still been influence by government although not authoritatively but 
with appealing force. Although, their relationship seems dynamic, improving 
as the years goes by, becoming more symbiotic than parasitic. In developing 
countries, especially in war torn countries in Africa, a journalist 
can lose his life if he dare attack the government with his pen. 
We tend to hear 
fewer of the once notorious journalistic questions with regards to governmental 
action. The media just ends up parroting the government with regards 
to what is going on. Rosenberg 
and Feldman 
accuse the news media of being relatively uncritical and asking few 
questions when George W. Bush announced that the United States had been 
victorious in the Iraq war. Commenting on the Iraq war, Arianna Huffington 
said that “media watchdogs acted more like lapdogs.” 
The business 
of political journalism has become less about asking tough questions 
and more about being the first to announce what the government recently 
did. Also, reporting is generally interpreted through the political 
lens of whatever organization publishing it. Fox is republican, MSNBC 
is democrats, and CNN pushes their own agendas. 
How can we even 
begin to discuss issues of this magnitude in such time frames? Of course 
we can’t. The fact is, these political ‘debates’ are far more 
a media and popularity gimmick than a tool for understanding how we 
can shape the fate of our society. News media get lots of content they 
can feed 
the beast 
with, and political candidates get a chance to score points against 
their opponents in these brief clashes. 
http://www.pbs.org/now/
 
The media has 
a tremendous effect on politics and the politicians themselves. It is 
within human nature to believe what is told to us. We tend to believe 
the media because research is done by them and they are a main source 
of information. Dan Rather, who does the CBS “Evening News”, was 
accused of a counterfeit story that could have brought down George Bush, 
particularly because it was released right before the election. The 
report focused on George Bush’s service in the National Guard, and 
weather it actually happened or not. It was later discredited because 
documents it relied on were artificial. Another example of how the media 
is terrible for politics is it can be very one-sided. Most of the larger 
news stations are owned by an extremely rich democrat or an extremely 
rich republican. Stations such as NBC, Viacom, ABC, CNN, CBS, and FOX 
and newspaper corporations such as Gannett, Knight-Ridder, The New York 
Times, Times Mirror, and The Washington Post are all owned by wealthy 
individuals, and at times can be very biased. “…these ties cannot 
help but seriously bias and compromise news coverage (1)”; therefore 
the whole truth is not given. If the media is allowed to have free reign 
about what they are allowed to say, it could easily bring down the career 
of any politician it is against. 
 
The media not 
only plays a role in American political affairs, but international political 
affairs as well. Sometimes media coverage in international political 
affairs can be for the better or for the worse. During the Vietnam war, 
people were all for it as first, but when reporters and television stations 
started showing what was actually happening the public turned against 
the war and against president Johnson “…the Pentagon was thereafter 
much more careful to control what foreign correspondents and TV crews 
would be allowed to see and report. (3)” When the president of 
the Philippines, Marcos, was having his people killed, the media stepped 
in and helped when thousands of Filipinos were dieing. Due to the extensive 
news coverage 500,000 Filipinos living in Southern California were offered 
reassurance and did not have to return to their homeland to protect 
their families. The media is also covering our war with Iraq right now. 
Many people disagree with Bush’s decision to declare war on Iraq; 
most are calling it a war for oil. Reporters are over in Iraq filming 
and doing interviews with soldiers and people who live in Iraq. The 
media coverage has practically left the country divided on the issue 
because they withhold some of the information from the American public. 
The media also covers non-American involvement in other countries that 
allows us to see what is going on. A recent example of this would be 
the hostage situation at a school in Russia. Getting up to the minute 
information like this gave Russian immigrants or those who have family 
in Russia, somewhat peace of mind. The media plays a vast role in American 
and international political affairs. 
The news media were showing their bias, but it is not a liberal or a conservative one. It is a preference for criticism. The press, as the scholar Michael Robinson once noted, seems to have taken some motherly advice and turned it upside down: "If you don't have anything bad to say about someone, don't say anything at all." (4)
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